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Man and woman excited for their vehicle protection
Man and woman excited for their vehicle protection
Protective Asset Protection – serving others by providing the right solutions.

Tailored F&I solutions for every industry

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Auto products

Enhance your offerings with our vehicle service contracts, limited warranties, GAP coverage, and ancillary protection products. Boost customer satisfaction and drive revenue.

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Marine products

Provide peace of mind for watercraft owners with our extended service contracts and protection plans. Ensure your clients enjoy worry-free boating.

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RV products

Offer RV owners comprehensive coverage with our service contracts and roadside assistance. Protect against unexpected repairs and keep your clients on the road.

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Powersports products

Empower your clients to fully embrace their adventurous spirit with our specialized powersports protection plans. Ensure that your clients ATVs, UTVs, and motorcycles are safeguarded against unexpected issues. 

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Who we serve

At Protective Asset Protection, we are dedicated to providing exceptional service and tailored solutions to a diverse range of clients. Our commitment to excellence ensures that each group we serve receives the highest level of support and expertise.
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Dealers

We partner with dealers to enhance their offerings and provide their customers with comprehensive vehicle protection solutions. Our programs are designed to integrate seamlessly with dealership operations, helping to drive sales and customer satisfaction.

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Agents
Our agents are at the forefront of our operations, delivering personalized service and expert advice to clients. We equip our agents with the tools and resources they need to succeed, ensuring they succeed in their pursuits while providing the best protection products in the industry.
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Financial Institutions
We collaborate with financial institutions to offer robust protection plans that complement their financial products. Our solutions help institutions provide added value to their clients, fostering long-term relationships and trust.
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Consumers

Ultimately, our goal is to protect the assets and financial well-being of consumers. We offer a wide range of products designed to meet the unique needs of individuals and families, providing peace of mind and financial security.

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Protective by the numbers

10.8 million
in force vehicle protection plans as of 4/1/24.
$6.2 billion

in vehicle protection plan claims paid from inception to date as of 1/31/24

10,000+
dealerships served
500+
Financial Institutions served
$4.5 million
donated to non profit organizations in 2023
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Build more with our wealth building programs

Protective Asset Protection's wealth-building programs are designed to help dealers generate additional revenue and build capital through innovative finance and insurance (F&I) products such as our dealer owned warranty company, Protective DOWC. Our tailored solutions provide the flexibility and control you need to achieve your financial goals. Explore how these programs can enhance your profitability and drive long-term success.

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Elevate your F&I Expertise with Protective's F&I training programs

Enhance your professional growth and improve your sales techniques with Protective's F&I training programs. Our training team, with deep industry knowledge, offers tailored solutions to help you navigate challenges and achieve success. We're committed to providing you with the necessary tools and understanding to excel in your role and deliver exceptional results to our clients.

Our customers love Protective
See why our customers say that Protective is integral to their success, thanks to our unwavering commitment to trust and integrity. Our tailored protection solutions and outstanding support help them achieve their goals with confidence.
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Resources

Protective Asset Protection produces detailed research and materials to help our customers expand their knowledge and stay ahead of the competition.
Protective F&I Industry Report
F&I Report and Industry Update
The Protective F&I Trends Report offers a comprehensive analysis of the F&I product landscape, highlighting current market trends. It delves into market-specific challenges, growth prospects within F&I, feedback from U.S. dealers, and future predictions for dealer participation program structures.
we are all protectors
Because we're all protectors

In today's world, the need for asset protection is greater than ever. Protective Asset Protection is a premier F&I company that has been dedicated to helping people safeguard their automotive, marine, powersports, and recreational vehicle assets for over six decades.


With a history spanning over 115 years, Protective has a long-standing reputation for serving its partners and their vehicle owners. By choosing to offer Protective products, you are providing the best for both your customers/members and your business.

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Ready to get started?

Protective Asset Protection delivers value to agents, dealerships and financial institutions by building long-term relationships and offering innovative solutions to improve customer satisfaction while increasing F&I revenue. Let us help you increase your F&I profitability with everything we have to offer.